What Is 2014 St Kilda Football Club season
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Last updated: April 15, 2026
Key Facts
- Finished 13th on the AFL ladder with a 7–15 win–loss record
- Coach Alan Richardson’s first season in charge
- Averaged 34,611 fans per home game at Etihad Stadium
- Best-and-fairest winner: Jack Steele
- Highest round attendance: 49,817 vs Collingwood in Round 1
Overview
The 2014 season marked a transitional year for the St Kilda Football Club, as it was the first under senior coach Alan Richardson, who took over from Scott Watters. The team struggled for consistency, ultimately finishing 13th in the 18-team AFL competition with a 7–15 win–loss record.
Despite a promising start to the season, including a Round 1 thriller against Collingwood, St Kilda failed to secure a finals berth for the fifth consecutive year. The club continued its shift toward youth development, fielding several debutants and focusing on long-term rebuilding.
- Season record: The Saints won 7 games and lost 15, placing them near the bottom of the ladder, just above teams like West Coast and Melbourne.
- New coach:Alan Richardson began his tenure as senior coach, bringing a renewed focus on defensive structure and player accountability.
- Home ground: The club played all home games at Etihad Stadium, drawing an average attendance of 34,611 across 11 home matches.
- Best performance: A 37-point win over Brisbane in Round 10 stood out as one of the season’s highlights, showcasing improved defensive pressure.
- Player milestones:Jack Steven played his 100th AFL game in Round 17, while Nick Riewoldt remained a consistent leader on and off the field.
How It Works
The structure of an AFL season determines how teams compete for finals qualification, with each club playing 22 home-and-away matches based on a weighted fixture system.
- Home-and-away season: Each team plays 22 rounds, with results determining ladder position; the top 8 advance to the finals series.
- Coach transition:Alan Richardson implemented a new defensive game plan, emphasizing rebound and reduced scoring leaks from previous seasons.
- Player development: St Kilda prioritized younger players like Jack Billings and Josh Hill, giving them extended roles to build experience.
- Recruitment impact: The club’s 2013 draft picks, including James Frawley, were integrated into the backline to bolster defensive depth.
- Training focus: Pre-season emphasized fitness and endurance, aiming to sustain pressure in the final quarters, a known weakness in prior years.
- Match-day strategy: The team used a short-kicking, possession-based style to control tempo, though execution was inconsistent under pressure.
Comparison at a Glance
St Kilda’s 2014 performance can be better understood when compared to other mid-ladder teams and recent seasons.
| Team | Wins | Losses | Ladder Position | Points For |
|---|---|---|---|---|
| St Kilda | 7 | 15 | 13th | 1,489 |
| Western Bulldogs | 10 | 12 | 10th | 1,783 |
| Richmond | 9 | 13 | 11th | 1,697 |
| Carlton | 6 | 16 | 15th | 1,455 |
| Collingwood | 13 | 9 | 7th | 1,884 |
The table shows that while St Kilda outperformed teams like Carlton and Essendon, they fell short of finals contenders. Their scoring output of 1,489 points was below league average, reflecting offensive inefficiency despite solid defensive efforts.
Why It Matters
The 2014 season laid the foundation for future rebuilds and strategic shifts within the St Kilda Football Club, influencing recruitment and coaching decisions for years to come.
- Long-term vision: The season reinforced the need for a multi-year rebuild, prioritizing draft picks and list depth over short-term wins.
- Leadership transition:Nick Riewoldt continued as captain, providing stability during a period of coaching and cultural change.
- Financial impact: Average crowds of 34,611 helped maintain strong membership revenue despite on-field struggles.
- Youth integration: Players like Tim Membrey and Rowan Marshall gained valuable experience, later becoming key contributors.
- Coaching evaluation: Richardson’s first year was assessed as modest progress, with improvement expected in 2015.
- Community engagement: The club maintained high visibility through regional events and school programs, strengthening fan loyalty.
Ultimately, the 2014 season was a step in a longer journey, setting the stage for gradual improvement in subsequent years as St Kilda worked toward returning to competitiveness.
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Sources
- WikipediaCC-BY-SA-4.0
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